Content, taught properly.
Everything we worked out the hard way, now available for you to use.
Alliera and Rebecca
We're the women behind HAAUS. We built our audience by creating everything ourselves, filming on our phones, editing our own reels and testing what actually makes people stop, watch, follow and buy.
We've built a combined social community of more than 263,000 people and generated more than 15.4 million views in 30 days.
Nothing inside the Content Academy is theory. It's the exact process we use ourselves.
The ReelReal Edit
Instagram Edits, explained step by step.
FILM IT · HOOK IT · POST IT
The Reel Edit Kickstart Guide
A simple, practical guide to filming and posting reels the way we do at HAAUS. Whether you're posting your first reel or already creating content and want a cleaner, more repeatable process, this takes you through the exact foundations we use before more advanced editing. Set up your phone, film your clip, work out what to say, create the hook and post it. No professional camera. No complicated editing. No expensive software.
- 01Set up. The Instagram and camera settings we use before filming, including the key iPhone settings that help your footage look better from the start.
- 02Film. How to capture a simple clip without overcomplicating it. You can stay completely off camera if you want to.
- 03Say it. How we work out what is actually worth saying. Narrate from behind the phone or speak directly to camera.
- 04The hook. How to turn the idea into an opening line that gives people a reason to keep watching.
- 05Post. Our simple final process for checking the reel, choosing the cover, writing the caption and getting it live.
iPhone Camera Setup
The exact iPhone settings we use before we film. Set your camera up properly once, so your footage looks better from the start and needs less fixing later. Screen-by-screen instructions, with every menu path shown.
11 PAGES · INSTANT DOWNLOAD
The Reel Edit Essentials
Our complete step-by-step reel process, from what to film to what to post. Take one subject and learn how we turn it into four completely different reels using your phone and Instagram Edits.
- 01Voiceover. Turn your footage into a reel using your voice, without appearing on camera.
- 02Faceless + text. Use the same footage differently, with hooks, text, timing, music and movement doing the talking.
- 03Product or service. Film and edit what you sell so it looks considered, clear and worth paying attention to.
- 04Talking to camera. Film yourself confidently, cut out the stumbles, add captions, overlays and sound, and turn it into a polished reel.
Everything else we teach
Standalone guides, each one a single skill worked through properly. Take them in any order, or not at all.
MONETIZE YOUR CONTENT
Create your own ShopMy.
ShopMy is the platform we use to track and earn from the products we recommend across our content. If you are building your own content brand, it is one of the fastest ways to turn what you already share into income. Start yours through HAAUS.